SpamAssassin is an anti-spam tool which helps filter out unwanted messages. We screen each outgoing email message and score it based on its spam characteristics. By default, messages with a score of 5 or higher are considered spam.
If you score 5 or higher, here is a list of the most frequent reasons why and some suggestions to correct your email campaign. 1. No valid text Problem: The text in the body of your email is not valid. You likely left default template text in the body of your email. Solution: Replace the text with your own content. 2. Images with text Problem: An image in your email contains a lot of text. Email clients cannot read text in images and can systematically block the email as spam. Solution: Delete the image from your email and replace with text in the body of your email message 3. Bad ratio of text to images Problem: Your email message has many images and little to no text. A good ratio is 2/3 text and 1/3 images. Solution: Remove some images and add more text to the body of your email message. 4. Subject line is in all caps Problem: Your subject line is all uppercase. This creates a false sense of urgency and is common with fraudulent emails. Solution: Avoid using all caps in your subject line. |
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