Rather than just sharing a link, the VerticalResponse Social bar creates a “bar” above any article, blogpost, or website. This bar builds your brand by including a link to your Facebook fan page with your Page’s title, a “like” button which will allow the viewer to “like” the Page, and a “share” button which will allow the viewer to share the article/blogpost/website with their network (which will include again, the VR Social bar).
A trick to the VR Social bar is its ability to connect your Tweets to your Facebook Page. Through VR Social, your links out to Twitter will be branded with your Facebook Page, including a link to your Page, a “like” and a “share” button as well thus drawing any eyeballs from your tweets to your Facebook page.
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