1. Verticalresponse
  2. Vertical Response Classic (VRC)
  3. Lists
  4. Segments

How do the AND,OR and EXCLUDE operators work with Segmentation?

Avatar
Karissa
January 12, 2021 14:36
Follow

AND operator

The AND operation will return results that satisfy all of the defined rules within your segment. This operation tends to produce a smaller result set since it’s more restrictive.

OR operator

The OR operation will return results that satisfy any of the defined rules within your segment. This operation tends to produce a larger result set since it’s less restrictive.

EXCLUDE operator

The EXCLUDE operation will return results of the first rule, except those that you specify in the second rule. For that reason, exclude requires exactly two rules to be constructed. It will take the results of Rule 2 subtract them from the results of Rule 1 to produce your final target audience. This operation is very useful for suppressing campaign recipients or lists members to make sure they are not added to the new mailing list.

Was this article helpful?
0 out of 0 found this helpful
Have more questions? Submit a request

Comments

0 comments

Please sign in to leave a comment.

Articles in this section

  • How do I create a list of people who have opened my email?
  • How do I send an email to only those who have not clicked a link in a previous email?
  • Can I combine multiple lists into one?
  • What is a List Rule and when would I use one?
  • How do I create an A/B split for my list?
  • What is a Campaign Rule and when would I use one?
  • What is Segmentation?
  • Why am I unable to select older emails when using Segmentation?
  • How do I create a list of contacts who have never responded to my campaigns?
  • Where do I find the Segmentation feature?
See more
Powered by Zendesk